Audi to launch 5 new models in next 5 months in India

Image
Press Trust of India New Delhi
Last Updated : Apr 02 2015 | 6:42 PM IST
German luxury car maker Audi plans to launch five models in the next five months in India as it looks to retain leadership position in the Indian luxury car segment.
The company, which sells various popular brands including A3 sedan and Q5 sports utility vehicle, posted a growth of 15 per cent in the January-March quarter at 3,139 units as against 2,740 units in the year-ago period.
Audi posted a record sales in 2014-15 by selling 11,292 units, up 11.51 per cent, from 10,126 units sold in 2013-14.
"We had good response to our products in 2014-15 but due to supply constraints, we could not sell more here in India," Audi India head Joe King told PTI.
Audi's models A3 and A6 sedans along with SUV Q3 faced supply issues and some of the orders were moved for April and May deliveries, he added.
He further said: "We had a fantastic first quarter in 2015 as well. We are looking forward to the new year to maintain our leadership. In the next five months, we will have five new launches."
The company will launch the new Audi TT model in India this month to kick off its 10 new product introductions planned for this year.
King said the company is yet to finalise on its next round of investments in India to expand business and double sales to 20,000 units by 2018.
In 2014 Audi had sold 10,851 units in 2014 and remained the largest luxury car maker for the second consecutive year.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Apr 02 2015 | 6:42 PM IST

Next Story