The programme has been designed in collaboration with NGO Pratham and will be run till the end of January, it said in a statement.
"In order to bring all Class IX students up to speed, supplementary learning material has been created for these three subjects. Each school conducted a baseline assessment of Class IX students in October, using a tool developed by Pratham in consultation with the Directorate of Education," the government said.
Based on this assessment, the students would be divided into groups, and given worksheets and supplementary material based on their learning levels.
The material is designed to move from simple to complex topics, to help students understand concepts they have not successfully learnt in lower grades, the government said.
"Each set of worksheet starts with the fundamental concepts in these subjects, explained through examples followed by practice questions.
"The difficulty level of the worksheets increases progressively. Thus, the teacher has the choice to determine the pace at which she would like to move depending on how children are progressing," it added.
Commenting on the Campaign of Youva, Mr.
Shailendra Gala, Director - Stationery Division, Navneet Education Limited said, "Navneet has always been striving towards helping the young generation achieve their aspirations as they represent the future. The launch of Youva reinforces this ideology as we aim to help youth achieve their objectives and aspiration. This also reflects in the new TVC which has been appropriately designed to resonate with today's youth and their likes and preferences. We hope that the TVC is appreciated by our audience and Youva products are well received as all our other products." Under the paper stationery category, Youva will include long books, note books, drawing books, practical books, casebound books, scrap/project books, craft papers and paper rolls. While the non-paper segment will comprise of pencils, erasers, sharpeners, geometry boxes, rulers, crayons, oil pastels, plastic crayons, synthetic and white glue. Youva branded products under both the categories will be available across India at all leading book and stationery stores. Link to view TVC: https://www.Youtube.Com/watch?v=KbiGmjsM8W4 Credit List:
and in less than a year, the division managed to strike a chord with the target audience. The company has a dominant stationery market share of about 65% in Western India. Today, with more than 500 stock keeping units, Navneet is one of the largest paper stationery brands in India. NEL's stationery division has turnover of about 300 crore. Navneet stationery is available PAN INDIA through its 915 distributor, 1112 dealers, 44207 retailers, 23 C&F and a strong team of 298 sales force.
In year 2015, NEL launched its E-store called teenvan.Com making it convenient to its user to purchase Navneet products online. The pillar of Navneet business is the quality product, excellent distribution channel, innovative cover design, product information transparency and availability.
Media Contact:
Ashwini Jain
Ashwini.Jain@mslgroup.Com
+91-9769830343
MSLGROUP
Source: Navneet Education Ltd.
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