Alan Sorrentino said the response to his letter to the editor, printed in The Barrington Times on Wednesday, has been "vicious" and that he's received death threats. He maintained the letter was meant to be humorous.
But organizers said even if Sorrentino's letter was meant to be a joke, the message is clear.
"Women are fed up with the notion that we have to dress for people's visual pleasure," said Jamie Burke, parade organiser.
More than 300 people many of them women and young girls came out for the social media-driven event in the affluent, coastal town of Barrington, wearing yoga pants of different styles and colors.
Some held up signs that said "Peaceful Pants Party" and "I've Got Passion For My Pants."
Participants also collected personal hygiene items for the Sojourner House, a local domestic violence organisation.
Marchers ended with a group yoga session.
One parade-walker, clad in bright red yoga pants, held a sign that read: "I'm 53."
Sorrentino told WPRO-AM the letter was meant to be a humorous break from the current political campaign rhetoric and that he doesn't really have an issue with yoga pants. He says he even owns a pair.
Sorrentino likened the death threats and expletive-laden voicemails he says he's received to what he's experienced for years as an openly gay man.
On Sunday, a police detail was posted in front of Sorrentino's home, which had a hand-written banner saying "Free Speech" hanging over it. Burke said she advised participants to respect a quiet zone by his home. A call to Sorrentino on Sunday went unanswered.
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