Idea Cellular launches service in Rajasthan

Idea Cellular announced the launch of its services in Rajasthan today.

"One of the fastest-growing telecom operators in India, Idea Cellular offers innovative services and a superior network coverage. The launch of Idea in Rajasthan ushers in a new era in mobile services and provides the best choice to customers," a company official said.

He said Idea's state-of-the-art services would cover the entire state in two phases, ensuring that residents and visitors remained connected locally, nationally and internationally.

In Phase 1, Idea will cover 145 towns and villages including Jaipur, Kota, Udaipur, Ajmer, Alwar, Ganganagar, Bhilwara and major highways like Delhi-Jaipur, Jaipur-Ajmer and Ajmer-Udaipur.

In Phase 2, it will cover 70 additional towns and villages, major highways and corridors.

Idea will offer services like GPRS and MMS, ring tones, MusiCard "� sing along service like Karaoke, etc.

Idea recently launched services in Himachal Pradesh and was also slated to do so in UP (East), President and CEO Vikram Mehmi said. Idea Cellular has the licence to operate in 11 circles.

With a customer base of over 10 million, Idea Cellular has operations in Delhi, Maharashtra, Goa, Gujarat, Andhra Pradesh, Madhya Pradesh, Chhattisgarh, Uttaranchal, Haryana, UP (West), Kerala and Himachal Pradesh.