62% of Indian professionals agree AI crucial for career: LinkedIn survey

Video most popular format for professionals to gain knowledge, it says

Most Indian professionals believe their career progress now depends on knowing about artificial intelligence (AI), according to a survey by LinkedIn, the business-focused social network.

Almost 62 per cent of respondents agreed that AI is crucial, it said. As jobs evolve, 40 per cent of respondents said the biggest opportunity for workers in India is integrating AI in daily tasks. The use of LinkedIn Learning courses on AI aptitude has spiked by 117 per cent among non-technical professionals in a year, marking the need to stay updated.

The survey said that 90 per cent of professionals in India are looking for more guidance and support than before.

LinkedIn said its data shows that in two years there has been a 123 per cent increase in posts mentioning flexible work, marking what workers feel companies evolve their return-to-office strategies.

“With AI and hybrid work models changing how we work, staying informed about the latest industry trends is now more important than ever," said Nirajita Banerjee, career expert and head of editorial, LinkedIn India.

"Today, eight out of 10 (78 per cent) workers in India are already turning to industry leaders and peers for advice – recognising the value of proactively seeking professional knowledge. Embracing this mindset, staying curious, and continuously developing new skills can set you up for success and help you stay ahead of change,” she said.

Almost 63 per cent of the respondents acknowledge the need for continuous learning and 41 per cent believe that up-skilling is essential for career growth. According to the research, 60 per cent seek guidance on the skills needed to navigate workplace change. Many are learning about technology advancements (44 per cent of respondents), sector-specific market analysis (35 per cent), and social trends (35 per cent) to stay informed and prepared for future opportunities.

Video is the most popular format for professionals to gain knowledge: 49 per cent of professionals in India find short clips easy to engage with. Professionals like videos with anecdotes and learning (49 per cent) and unscripted podcast conversations (38 per cent), saying such content helps them make professional decisions and evaluate career prospects.

Censuswide conducted the research for the survey that studied 2,142 professionals in full-time or part-time employment in India. The survey was done between September 2 and September 11.