The renewed deal will see Dhoni feature in multi-platform campaigns as Swaraj prepares to introduce new offerings tailored to evolving agricultural requirements
The partnership signals Edify's intent to accelerate brand-building efforts as demand for affordable, high-performance computing continues to grow across the country.
Initiative will leverage structured recycling and collectible merchandise to transform stadium waste management into a fan-led sustainability movement during the T20 World Cup
The partnership has been launched with an interactive campaign titled Craziest Fan Kaun, which allows users to create personalised avatars using Gemini's image-generation capabilities
Commenting on the partnership, Co-founder and India President of Nothing, said Royal Challengers Bengaluru's title-winning campaign in 2025 was a source of inspiration
The deal covers all major men's and women's ICC tournaments from 2026 to 2027, kicking off with the ICC Men's T20 World Cup 2026 in India and Sri Lanka.
Birla Estates' partnership with the Gujarat Titans reflects the company's focus on connecting with India's youth and fostering shared experiences beyond real estate.
The Bengaluru-based brand offers cricket-specific footwear and lifestyle apparel, marking the cricket legend's foray into India's booming athleisure market
There is speculation that the AIFF may make a mention to the Supreme Court to review the addition of Article 25.3 (c) in the draft constitution but no official was willing to speak on the matter.
ICC announces record $13.88 mn prize money for Women's World Cup 2025, a 297% surge from 2022, surpassing men's World Cup pool and marking a historic milestone.