Explore Business Standard
Apple Store
Sale of the new series of iPhones started on Friday, with excited customers queuing up outside the country's first Apple Store since early hours and even indulging in a scuffle before its opening. Like with the launch of any new model, excited customers started queuing up outside the store at the Jio World Drive mall in the Bandra Kurla Complex business district in the wee hours. A little before 6 am, a scuffle broke out among some of the customers who had queued up, prompting the security personnel to intervene. Visuals show a group of Apple customers exchanging blows and being taken away by both private and government security personnel. The police was also forced to resort to mild caning and dragged the miscreants out. As per the city police, there were about 300 customers in two different lines outside the Apple Store and the minor scuffle erupted because one person tried to break into the queue. Once the store opened at the designated time of 8 am, it was a smooth flow with .
Apple on Tuesday opened its first retail store in Bengaluru, marking its debut in south India and the company's third outlet in the country. Named Apple Hebbal, the store will offer customers the full range of Apple products, services, and support, along with free Today at Apple sessions designed to help users get the most out of their devices, the company said in a statement. Apple launched its first India store, Apple BKC, in Mumbai, followed by Apple Saket in Delhi, in addition to its online platform. We're delighted to open Apple Hebbal, a community hub that celebrates Bengaluru's spirit of innovation, said Deirdre O'Brien, Apple's senior vice president of Retail and People. We can't wait to connect with people here and inspire them to create, collaborate, and do amazing things with Apple. We're excited to continue bringing Apple experiences to customers across India, who inspire us with their creativity and passion, O'Brien added. At Apple Hebbal, customers can explore the la