 "BMW, SUV, BMW X1, Rudratej Singh, president and chief executive of BMW Group India,")
Luxury carmaker BMW on Thursday launched a facelift of its entry-level SUV, BMW X1, which it hopes will accelerate growth. In an interaction with T E Narasimhan & Gireesh Babu, Rudratej Singh, president and chief executive of BMW Group India, says the company has remained competitive despite headwinds. Edited excerpts:
How has the luxury segment been affected by the slowdown? How is BMW handling this?
We are yet to come out from the slowdown. You are not seeing significant signs of improvement this year. Despite this meltdown, BMW was competitive in terms of volumes last year. We have
How has the luxury segment been affected by the slowdown? How is BMW handling this?
We are yet to come out from the slowdown. You are not seeing significant signs of improvement this year. Despite this meltdown, BMW was competitive in terms of volumes last year. We have
