InMobi wants to create the largest advertising and marketing firm: CEO

With acquisition of Pinsight, we are part of this big boys' club of companies who own their data and run the advertising

For InMobi, the Bengaluru-headquartered mobile marketing and advertising platform, 2018 is proving to be a landmark year with two acquisitions and a much-hyped partnership with Microsoft. Backed by artificial intelligence-enabled software, data and insights, the company — one of the first few unicorns in the country in the software product space — is positioning itself as a mega software firm, challenging the dominance of global majors. Naveen Tewari, founder and chief executive officer of InMobi, tells Bibhu Ranjan Mishra how the deals will shape the company’s future. Edited excerpts:

Why is the acquisition of Pinsight Media, the company you acquired from