Healthcare platform Practo has come a long way to become a firm that generates 80 per cent of its revenue from B2C services, facilitating everything from appointments with doctors, online consultations, deliveries of medicines, to tests. In an interview to Bibhu Ranjan Mishra, co-founder and CEO Shashank N D says the sector requires a lot of patience. Edited excerpts:
Once tipped as a potential unicorn, Practo has been lying low in the past couple of years. What are the reasons?
The last three years saw us fine-tune our business model and get closer to our vision of building quality health care for