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UP CM Yogi Adityanath to launch 'One District, One Product' scheme

ODOP is aimed at giving a major push to traditional industries synonymous with the respective districts of the state

Yogi, Uttar Pradesh, Yogi Adityanath , Yogi Adityanath government, Sister Town, Sister Town, Lucknow, UP Investors’ Summit
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L to R - Satish Mahana, Minister of Industrial Development,Government of Uttar Pradesh and Yogi Adityanath, Chief Minister, Government of Uttar Pradesh at UP Investors’ Summit Mumbai | Photo: Kamlesh Pednekar

Virendra Singh Rawat Lucknow
A month before the Uttar Pradesh government lays out the red carpet for national and international investors at the UP Investors' Summit, Chief Minister Yogi Adityanath would launch the ambitious One District, One Product (ODOP) scheme next week.

ODOP is aimed at giving a major push to traditional industries synonymous with the respective districts of the state.

UP is uniquely famous for product-specific traditional industrial hubs across 75 districts, including Varanasi (Banarasi silk saris), Bhadohi (carpets), Lucknow (chikan), Kanpur (leather goods), Agra (leather footwear), Aligarh (locks), Moradabad (brassware), Meerut (sports goods) and Saharanpur (wooden products).

Adityanath has espoused the ODOP theme and has