Assembly polls: Where the Modi magic works for BJP and where it doesn't

The Prime Minister's persona seems to work more in states where the BJP wasn't in power prior to elections, but struggles with anti-incumbency in those where it has been ruling

The Rajasthan unit of the Bharatiya Janata Party (BJP) is waiting with bated breath for Uttar Pradesh Chief Minister Yogi Adityanath to begin his election campaign later this week in the poll-bound state. BJP sources say party candidates are keen to have Adityanath address public rallies in their respective constituencies.

The UP chief minister, according to the party’s feedback from the ground, is the new Hindu Hridaya Samrat, or the emperor of Hindu hearts, among the Sangh Parivar’s core supporters in the state. Adityanath could address nearly two dozen public rallies over the next 10-days in Rajasthan.

Prime Minister Narendra