Google Pixel fails to capture larger picture, reveal sluggish sales figures

The product was well received at the launch, but couldn't sustain customer excitement for long

Google’s Pixel series smartphones, Pixel and Pixel XL, have failed to get healthy sales number in India, the world’s fastest growing mobile phone market after China, according to an Economic Times report.

The smartphones, which were launched last year amid much fanfare, were well received initially, but couldn’t sustain customer excitement for long, which is is visible from sales figures that show a declining trend.

Retailers and industry insiders believe sales of Pixel smartphones have not picked up mainly due to high price tag they carry – Rs 57,000 and onwards. The smartphones are typically flagship pedigree,