Flipkart Grocery records 1.6X y-o-y growth; scales up operations in metros

The e-commerce firm reports notable surge in premium categories such as liquid detergents by 1.8times, dry fruits by 1.5times, and energy drinks by 1.5 times

Walmart-owned Flipkart has reported 1.6 times year-on-year (Y-o-Y) growth in its grocery business during the financial year 2024, when compared to the previous year.

Launched in 2017, Flipkart Grocery now claims that it is the only e-commerce company that offers next-day delivery in over 200 cities.

The firm is expanding rapidly amid increasing competition in the sector, where it is rubbing shoulders with players like Amazon, Reliance’s JioMart, Tata Digital-owned BigBasket as well as quick commerce platforms like Swiggy Instamart, Zepto and Zomato-owned Blinkit.

Hari Kumar G, Vice President, Head of Grocery, Flipkart, said, “Flipkart’s growth in the grocery category reflects our unwavering