Flipkart Group has widened its lead in India's e-commerce market and strengthened its dominance in online fashion through Myntra, according to a Bank of America Securities report that points to resilient consumer demand despite intense competition across the internet sector. The brokerage, citing Sensor Tower daily active user (DAU) data and industry checks, said Flipkart remained the leading e-commerce platform by user engagement as of June 2026, while Myntra continued to pull ahead of rivals in fashion. The findings suggest that competitive pressures in India's online retail market have yet to dent Flipkart's market position, even as rivals continue to invest heavily to gain share. BofA said Myntra's leadership in fashion appears to be deepening, aided by relatively limited competition in premium fashion and beauty categories. The brokerage noted that several competitors had sought to position themselves as credible challengers, but user engagement trends indicate Myntra continue
Non-metro cities account for more than half of demand on Flipkart's Beauty and Personal Care segment, while Gen Z consumers drive nearly 60 per cent of purchases
The quick-commerce platform saw strong growth in seasonal categories during March-May, driven by demand for personal-care products, beverages and mangoes
The workers are demanding restoration of wages, compliance with minimum wage norms and improved workplace facilities, according to the workers' federation
The e-commerce company has appointed former leaders from Swiggy, Mastercard and Razorpay to bolster its artificial intelligence, data science, payments and engineering functions
The partnership will allow creators to tag products from Flipkart and Myntra on Meta platforms, helping shoppers move seamlessly from discovery to purchase
13 years on, Amazon remains a major player in India, but local rivals have eroded its edge across retail, payments, streaming, and quick commerce, leaving it constrained despite strong brand loyalty
The Walmart-owned e-commerce giant is expanding into biometrics, credit and loyalty programmes to boost growth, improve margins and strengthen customer engagement
Flipkart's India Post partnership signals a broader shift in logistics strategy as the Walmart-owned e-commerce major looks to deepen reach while balancing costs and profitability
Majety is pledging restraint even as India hosts one of the world's most closely watched consumer-tech battles
The platform is moving beyond offers-led commerce with gamified shopping and personalised discovery aimed at Gen Z and smaller cities
The partnership will begin in Maharashtra and Gujarat, combining India Post's network of over 150,000 post offices with Flipkart's commerce infrastructure
Four major e-commerce platforms, Amazon, Flipkart, Meesho and JioMart, have delisted an allegedly unregistered agro-chemical product following notices issued by the Central Consumer Protection Authority (CCPA), which has since ordered a detailed investigation into the matter. The platforms informed the regulator that listings of "Cyclosinone Herbicide" had been removed with immediate effect and that seller accounts associated with such listings had been placed under scrutiny, the regulator said in a statement on Saturday. The CCPA, however, said the responses were only a first step and directed that the matter be taken up for comprehensive investigation. "The CCPA has placed the matter for detailed investigation," the regulator said. The notices were originally issued following a complaint by the Crop Care Federation of India (CCFI), forwarded by the Ministry of Agriculture and Farmers Welfare, alleging that the herbicide was being actively sold and promoted online despite not ...
India’s primary market could be headed for another blockbuster phase. From the National Stock Exchange and Reliance Jio to Zepto and Flipkart, several high-profile companies are preparing for public l
Walmart-owned Flipkart is using AI-powered dashboards and regional-language support to help Tier 2 and 3 sellers expand nationally ahead of a planned IPO
Walmart CEO John Furner said the retailer is strengthening supplier capabilities, expanding exports and betting on India's fast-growing quick-commerce market
Flipkart has appointed senior leaders in legal and corporate development, strengthening governance and strategic capabilities as it prepares for its next growth phase and a potential IPO
Flipkart-Counterpoint report shows AI influences 89 per cent of smartphone purchases as consumers shift from specs to experience, value and long-term usability
Walmart-owned e-commerce firm strengthens leadership bench to support next phase of growth and scale
Spin-off of Flipkart Minutes into a standalone app comes as rivals scale up and growth slows in India's crowded quick-commerce market, especially across major urban centres