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Dutch tech investor Prosus scales up India AI play amid global headwinds

Dutch investor Prosus backs Arivihan, CodeKarma, and Deccan AI in quick succession, calling AI a central pillar of its India strategy as it plans multi-billion-dollar bets

Dhruv Gupta, Investor, Prosus India
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Dhruv Gupta, Investor, Prosus India

Peerzada Abrar Bengaluru

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Even as some sectors feel the heat of global economic headwinds, Dutch technology investor Prosus is accelerating its artificial intelligence (AI) investments in India, betting on a new wave of AI-powered startups that it expects will drive the next phase of growth in one of the world’s largest digital markets. 
The Netherlands-based firm, which has invested nearly $9 billion over the years in India across companies like food-delivery giant Swiggy and e-commerce platform Meesho, has made three AI investments in four months — including education platform Arivihan and developer tool CodeKarma — as it positions AI as a “central pillar”