Chr. Hansen launches natural blue colour for confectionary

Chr. Hansen’s Natural Colors Division has launched natural blue for the confectionary and gum industry in the US. The new natural blue colorant is based on Spirulina, a blue-green algae occurring naturally in tropical and subtropical lakes. Spirulina has a long historic record of accomplishment for many applications across many markets. It provides bright vivid blue and green shades and it can be used various types of confectionary, including panned candy, and chewy candy, jelly gum/gummy candy, extruded candy and chewing gum.

 

The US Food & Drug Administration (FDA) has approved Spirulina to be used as colourant in confectionary and chewing gum in the US and the colour is in full compliance with Federal Regulation. “Consumers have been long awaiting a natural blue and green for the confectionary industry. Spirulina provides a radiant blue and a foundation for natural green blends,” said Kurt Seagrist, Senior Vice President, Natural Colors Division, US.