 "Power Tiller; Image courtesy: Greaves Cotton")
In line with the ‘Make In India’ initiative, Greaves Cotton Limited on September 14, 2015 launched its new range of farm equipment products - mini power tiller (7 HP) & paddy weeder - under its Sampurna Swadheshi program at its manufacturing plant in Gummidipoondi near Chennai.
Under this program, Greaves Cotton's R&D centre has developed exclusive products to meet high standards of quality and reliability, equipped with features meticulously designed after detailed understanding of Indian farming requirements. The new range of products is powerful, fuel efficient and easy to maintain. They are also designed to be light weight and are easy to operate and can be comfortably operated by women.
Sunil Pahilajani, MD & CEO, Greaves Cotton, said, "Greaves is pleased to announce its first set of products under our Sampurna Swadheshi Programme. We have invested in R&D to make customised & reliable products which can challenge established Indian and international brands in the farm equipment sector. This is just the beginning of our journey to become a leading player in the farm equipment sector, we have technologically superior & value added featured products in pipe line, which will be revealed appropriately.”
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Vinay Khanolkar, CEO - product & aftermarket business, Greaves Cotton, said, “The launch of Greaves mini power tiller and greaves paddy weeder is a testimony to our continuous efforts in innovation and product development. Customers can be assured of reliable, best-in-class products backed by a strong aftermarket support. These farmer friendly products are value for money and suitable for local soil condition.”
Greaves Cotton's farm equipment business is focused on transforming the lives of small & marginal farmers by enabling them to mechanise various farming practices backed with strong service network & easily availability of spare parts in rural markets at affordable prices. These machines are certified by Government of India as per the latest standards and are backed by Greaves cotton’s nationwide authorised dealer networks.
