GST 2.0 drives two-wheeler owners to car showrooms, boosts Maruti

GST 2.0 price cuts are bringing a new set of first-time car buyers into Maruti showrooms, with small car bookings rising sharply and a focused campaign launched to ease financing

The share of small cars in Maruti Suzuki India has gone up sharply post the GST reforms, with the country’s largest carmaker witnessing a new profile of customers this festival season, who want to upgrade from two-wheelers to their first car buoyed by the recent tax cuts.

 

Post the GST reforms, the retail contribution of small cars has gone up to 20.5 per cent. It was 16.7 per cent for the April to September period, Partho Banerjee, senior executive officer, marketing & sales, Maruti Suzuki India, told reporters.

 

Bookings in the small car segment have been the highest, he said,