The Swedish furniture giant is gently easing in, setting out an investment of Rs 500 crore per store as it looks to capture a new market and beat a young breed of homegrown furniture sellers
The fashion and lifestyle brand is eschewing the familiar world of big budget celebrity endorsers for its new smart-tech products
How they communicate, influence and motivate is what really matters
A new campaign of OYO Rooms plays on the pet peeves of frequent travellers. The message comes out loud and clear: 'whatever your quirk or habit, you are welcome to stay in OYO hotels'
Accenture Technology Vision found that 33% of the global economy is already impacted by digital
Interview with Co-founder, PepperTap
Native ads don't have to rub audiences the wrong way. Here's how to do it with integrity
Highest compensation package at IIM Kozhikode at Rs 37 lakh
The centre is planning to raise the number of seats from current 82 to 125
It is the first large Indian management institute to offer massive open online courses across the world; courses also to be offered in Hindi
With two new launches, the company seeks speed and power in its race against Honda and Hero
Pitched as an alternative to the hatchback, the KUV100 is targeted at young buyers looking for affordability, style and size
Graduates of NBA tier-1 accredited programmes from GMRIT will be globally recognised by other signatory countries, including the US and UK
Female representation will reach only 40% globally in the professional and managerial ranks in 2025, the report said
Average salaries rise by 12%
IIM-A, IIM-B and ISB Hyderabad improve their positions from last year
Metro audiences want more variety in content and are less loyal; non-metro viewers just want to get connected to the world: MTV survey
The oldest English entertainment channel gets a new logo, aligns more closely with its global brand