Page 179 - News

Hiring activity in Chennai increases by 6% in FY15

Accounting & IT sectors saw 43% & 29% increase respectively in hiring activities, says Naukri Job Speak index

Hiring grows 9% in March, to pick up further: Naukri.Com

Sectors which recorded maximum year-on-year growth were BFSI, and accounting and finance

Small proves big for Merc

But the German giant has a tough task ahead to ensure that its lead over Audi isn't limited to the Jan-Mar quarter alone

The Strategist top five

FRUGAL INNOVATION: HOW TO DO BETTER WITH LESS by Navi Radjou and Jaideep Prabhu

Creating the factory of the future

Use mobile, cloud for flexible IT infra

Make in India: Maximising manufacturing competence

If India is to scale up its manufacturing, companies need to focus on advanced practices and technology tools for quality improvement

Don't miss the followers

As leaders consider personal change, they must realise that it is equally their task to enable their followers to make the complementary changes that are required

Retargeting redefined

With the kind of benefits it has to offer advertisers, it is not surprising that OBA is big money, especially with companies like Facebook, Google, and Yahoo! making the most it

Greater competition to boost adex

The advertising industry must focus on return on investment to ensure every rupee spent on advertising is considered an investment

A minor glitch or a setback?

Brands have a small time window to serve up the right experience: Brad Rencher

Interview with Senior VP & General Manager, Digital marketing, Adobe

Book Extract: Founder versus hired CEO

A key skill to develop as CEO or a senior leader in a founder-led company is to know which decisions to make and which to let run their course without you, says a new book

Goafest: JWT retains creative crown, sister agency Contract is runner-up

No Grand Prixs were given away on the final day of the awards

Media agencies: Focus on where brand works harder

Lowe absent, Linen Lintas wins Grand Prix in direct marketing

The agency bagged the only Grand Prix of the evening for Dabur Vatika's campaign

Shyamal Majumdar: The 'golden skirts' debate

A knife of quotas at India Inc's throat might not help in achieving women's empowerment in boardrooms

Marketers admit to their digital fears

Brand gurus discuss way ahead for agency-client relationship, say integration in the face of growth in fragmentation is key

World cup over, DTH brands acquire 4K shows

4K content for DTH players will comprise sports telecast and their repeat and acquired content

Ad world's carnival starts on firmer ground

Will have talent labs and pack some star power to hook the youth on