SRK for brand Belmonte
Last Updated : Feb 16 2007 | 12:00 AM IST
<b>SRK brand ambassador for Belmonte </b><br><br>
S. Kumars Nationwide (SKNL) has appointed Shah Rukh Khan as the brand ambassador for its new brand Belmonte.<br><br>
Nitin Kasliwal, managing director & vice chairman, SKNL, said: "Shah Rukh is the ideal choice for our youth-oriented brand as there are strong synergies between the brand DNA and his star persona."<br><br>
Belmonte is introducing apparel & fabrics under a single brand. The brand offers a total wardrobe solutions formals, casuals and accessories to the globally-aspiring Indian youth in the mid-price segment.<br><br>