Page 240 - Supplements

How and why new-age businessmen are turning to exclusive uber-rich clubs

Most of clubs are still in their infancy, promoters are convinced that purpose is being fully served

Borg/McEnroe: Star wattage of the lead duo helps carry the film through

The opening night film of the TIFF 2017, Borg/McEnroe, leaves you with a somewhat similar feeling

Sanjay Kumar, the man who keeps Delhi safe from mosquitoes

Kumar and his friends, as Domestic Breeding Checkers, destroy breeding hotspots, educate residents

Gender pocketics

Not giving women handy pockets, implies her being is more about style than substance

Single lives matter

Impose an entry fee on single men but blanket ban means missing the woods for the trees

Letting the devil win

Too much happened in this season too soon

Outbound Indians: Tourism Australia, Mauritius eye experiential branding

Australia, Mauritius focus on leveraging growing wanderlust among the young and affluent travellers

The Strategist Quiz (#528)

The Strategist Quiz, September 6, 2017

Festive gifting for all

Digital campaign promotes Brand Factory's offers but targets audience beyond Bengal for Durga Puja

Factoring in cloud

How does a leader make the right cloud choice which is built to help scale?

Tata Motors banks on new car platform

The carmaker is focusing on a fresh product line-up and smarter dealership network

MRF test drives a luxury brand

The tyre maker relies on its association with the customer to build a new brand in a new category

Bank of Baroda, Federal Bank hope to catch them young

The two banks have chosen to go down two divergent paths in their quest for the young customer base

Statspeak: Which sector will most benefit from adoption of technologies?

Number of young people in the age group of 18 to 35 think technology is 'creating jobs'

Adaptable leaders can engage with and process quality information: Marcolli

Interview with Christian Marcolli

Online buyers prefer engaging directly with brands

Vantage point: Insights from cutting-edge research

Airtel Payments Bank is taking cues from initial launch in Rajasthan

Airtel Payments Bank app is menu-driven and available in 12 languages

The rise and rise of Brand Sindhu

A year since she won the silver at Rio she has become the highest-paid endorser among woman athletes

Meet Abhishek Patel, who ferried a bomb on his shoulder to save 400 kids

I acted on pure instinct, I had no time to think: Patel

Beatboxing artistes are pushing limits of human voice to find popularity

Beatboxing has breached the limits of what one person can simulate