    Name the company that got started when its founder&rsquo;s friend, a glassmaker based in San Francisco, failed to sell one of his pieces on the street simply because he couldn&rsquo;t accept credit cards. The same person founded a successful online company with projected revenue of $150 million.

The Strategist Quiz (#187)

Business Standard

    Its first product is branded as Adam and it runs on Eden. It is coming up with an app store called Genesis. Name the product and company.

Answers to last week&#39s quiz (#186)

Star Plus has revamped its weekend programming, in order to hedge its viewership ahead of the World Cup season. The channel, which currently leads the general entertainment channel (GEC) pack on the back of its weekday programmes like Pratigya and Saath Nibhana Saathiya (with average 5.7 Television Ratings each), Sasural Genda Phool (average 5.4 TVR) and Yeh Rishta Kya Kehlata Hai (an average 4.5 TVR), has now got three new shows for the weekend.

Star triggers telly war with weekend entertainment

Medical rehabilitation centres provide palliative and restorative services to patients who suffer from functional inability on account of various neurological, orthopedic, cardiac, oncology, pulmonary and diabetic ailments.

KIT: Medical rehabilitation centres

In a country where eight million motorcycles were bought between April and November 2010, about 250 motorcycles sold in the entire year may not be a significant number. But, with the average price of a Harley-Davidson motorcycle hovering at Rs 12-15 lakh, that is a big number indeed.

Going the whole hog

The other day I witnessed a fascinating sight in my office. Passing by the cubicles on the way to my chamber, I saw a guy bragging about his new Micromax mobile phone to his friends and the smart deal he had cracked. As I smiled to myself and went by, my mind went back to the 90s when 'cheap' ruled the roost in India. There was a time when everyone thought that cheaper products are what India was looking at. And though these theories were not erroneous but they have been replaced with the passing sands of time today. Like a lot of things change with time, so has the purchasing mentality of the Indian consumer. Today, offering products at cheaper prices is not sufficient enough to woo people. The modern consumer wants 'quality' products at economical prices. They have not only become demanding but are unwilling to compromise too. For marketers, it has become imperative to pack good quality with price.

Cheap vs affordable

All telecom experts today agree that Indians will increasingly start using mobile broadband services &mdash; on their smart phones, their netbooks, and their tablets. The question to which the telecom titans do not have any answer is which technological route the majority of Indian consumers will take to access mobile broadband.

The second wave

Cisco has built its $40 billion fortune by providing routers and switches for enterprise computing networks. It is no more content with the back-end alone and has set its sights on all aspects of video collaboration, including gadgets for consumers. Home networking, TV set-top boxes and video cameras have all been integrated in its new strategy. With online video and cloud computing, Cisco plans to offer companies tools to make all their communication virtual and visual. It were to offer content and service providers tools to reach the home user, and the consumer gadgets and suites to collaborate virtually on a bigger scale. In this it will be up against competition from the likes of Microsoft, IBM, Hewlett-Packard and Skype Technologies. India, though, might have to wait for a better broadband network, Cisco India &amp; SAARC President and Country Manager Naresh Wadhwa tells Sayantani Kar.

Q&A: Naresh Wadhwa, President and Country Manager, Cisco India & SAARC

During the launch of the iPad in January 2010, Steve Jobs pitched it as a consumer device &mdash; a tool most consumers would use to read books, play games, watch videos and browse through family photos.

Use of Enterprise iPad on the rise in India

Jugaad is not the best solution that one could arrive at &mdash; it is sub-optimal.

Beyond jugaad

This month, the sub-continent will host the ICC World Cup 2011 &mdash; and cashing in on the ubiquitous cricket buzz will be the Indian mobile and internet gaming industry.

Cricket dons a digital avatar this gaming season

A new advertising campaign by Apollo Munich Health Insurance builds on an effort launched by the private insurer last year, which focused on removing the confusion surrounding health insurance. This time the company is pursuing a more aggressive stance and urging people to take time from their busy schedule and think about purchasing health insurance.

Apollo Munich: Pause and effect

Gitanjanli Gems, which has over 60 jewellery brands and 40 per cent of the branded jewellery market in India, is planning a bigger push into apparel retailing. The group believes the move will help fortify its lifestyle department store brand, Maya by Gitanjali Lifestyle.

Gitanjanli Gems: Glittering prospects

On February 9, music composers Vishal Dadlani and Shekhar Ravjiani are set to bring the first ever concert that will be streamed live to your mobile phones and PCs. The duo has collaborated with Hungama, Nokia and Airtel for the live mobile music concert for Airtel&rsquo;s Talk2Me platform and a live web telecast on www.bollywoodhungama.com.

Live concerts: Now on your mobile phones

Six Indians are among a list of 500 enthusiasts who have signed up for the first ever commercial space flight for an astronomical $200,000 (about Rs 91 lakh).

Up, up and away

Nineteen years ago, Mihir Sarkar had organised a concert in India. He had come all the way from France and brought with him smoke machines, black lights, strobes and scanners. Most Indians had not been exposed to these equipment at that time.

Orchestrating global symphony in real-time

Sometime in the early 1990s, I briefly became very taken with a book titled Hollywood Vs America: Popular Culture and the War on Traditional Values by Michael Medved. Among other things, Medved argued that the violence and explicit profanity in modern movies (and pop music) was eroding family values and having adverse effects on impressionable youngsters.

Tell it like it is

The Motoring team chronicles five love stories in celebration of Valentine's Day.

Meet my Valentine

The Mahindra group wants to change itself as its business expands.

Shifting gears

More than two decades ago, Hyderabad-based col (retd) Boppana Shashidhar bought a TWN STM 500; one of less than 300 that were produced, of which not more than nine are known to have survived worldwide. At that time, he was a young and dapper army officer who picked up the machine to fuel his appetite for classic motorcycles.

Love can wait...

I am a very satisfied user of Hyundai cars. I&rsquo;m thinking of buying a premium hatchback, and I&rsquo;m confused between the Volkswagen Polo, Skoda Fabia and Hyundai i20 (all 1.2 petrol variants). I love long drives, and I am a driving enthusiast. I would be driving my new car more in the city, around 40 km a day, with the occasional weekend trips out of town.

Fab choice

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