Taking a bold step towards designing theme-based apparel stores after becoming the largest chain of family-run stores in Agra, the Bachoomal group inaugurated yesterday "Women's Plaza", an exclusive store for women offering branded clothing and accessories.
 
Talking to mediapersons on this occasion, Bachoomal Sons Managing Director Sumit Surana said the store had been designed keeping in mind the fact that often exclusive women's stores had a very restricted range of apparel and accessories available at hand, not offering the variety of choice that Bachoomal planned to present to its customers.
 
He said during the inaugural week of the store, the customers were being offered a discount on all branded ethnic wear, casual wear, formals etc. apart from dress accessories and cosmetics.

 
 

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First Published: Sep 06 2006 | 12:00 AM IST

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