Cotton garment major Fab India entered Himachal Pradesh today by opening its first outlet in downtown Shimla. "This is our 40 th showroom in our worldwide chain," said Diljit Grewal, zonal manager, Fab India Overseas Pvt Ltd. | |
| "Since Shimla is a popular resort town, the opening of this store will facilitate the availability of our products to our customers visiting Shimla," she said. |
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| "With the opening of this store we will further explore tapping cotton fabrics and organic products from artisans in Himachal Pradesh,"Grewal said. |
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| "We are already purchasing a lot of our organic products including Kangra tea, honey and brown rice and preservatives from several parts of Himachal.This will be speeded up now,"she said. |
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| Company officials are hopeful that the showroom will do good business throughout the year as holidaymakers throng Shimla round the year. |
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| The company has recently opened a summer showroom in Leh earlier this year as Leh is a popular destination for high end domestic and foreign tourists." |
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| Fab India was founded by John Bessell in 1960. Its much sought-after products by India's elite are sourced from artisans in villages all over India. |
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