The data confirms M&M’s successful SUV-led growth strategy translating directly into a market share gain.
Tata Motors reported 565,982 units, up 5.6 per cent Y-o-Y. Its monthly performance showed pressure during the first half, particularly between May and July, reflecting moderation in demand for hatchbacks and entry-level SUVs.
While Tata Motors also benefited from the October festival spike, the rebound was not strong enough to defend its share fully against faster-growing rivals, especially M&M.
Hyundai Motor India was the only one to post a decline, a marginal decline, with annual volumes at 559,039 units, down 0.3 per cent Y-o-Y. Month-wise trends show Hyundai struggling to regain momentum after mid-year softness, despite a lift in October. Intensifying competition in compact SUVs and slower traction in entry-level segments weighed on overall performance.