Basic plan
- Ability to edit posts
- Option to write longer content
- Background video playback
- Media downloads
- Verification checkmark
- Access to Grok AI
- Creator Hub tools such as monetisation, Media Studio, or Analytics
Premium plan
- Verification badge
- Reduced ads (shown to the user and their followers)
- Boosted visibility in replies
- Support for longer posts and post-editing
- Background video playback and downloads
- Most Creator Hub tools (except the “Write Article” feature)
Premium Plus
- Web: Rs 2,570 per month (down from Rs 3,470)
- Mobile: Rs 4,999 per month (down from Rs 5,100)
- Ad-free feed
- Access to Grok 4, X’s AI chatbot
- All Creator Hub features
- Full suite of customisation tools
- Support for long-form publishing
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
)