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Electric two-wheeler maker Ather Energy on Friday announced expansion of its product offering in Sri Lanka, which has become a growing international market for it. The company, which entered the island nation in December 2024, said it launched its family scooter Rizta in Sri Lanka at the Colombo Motor Show 2025 in partnership with Evolution Auto Pvt. Ltd, its authorised distributor in the country. It marks the next step in Ather's international growth strategy, focused on expanding its product portfolio and strengthening its ecosystem in key international markets, Ather Energy said in a regulatory filing. "Since entering Sri Lanka last year, it has quickly become a growing market for us, and expanding our portfolio here with the Rizta felt like the natural next step," Ather Energy Chief Business Officer Ravneet Singh Phokela said. Stating that the Rizta has seen strong acceptance in India for over a year and more recently in Nepal, he said, "We believe it is well-suited for the ne
Electric two-wheeler penetration could rise to about 40 per cent by FY31 in an 'optimistic scenario' when the overall two-wheeler industry in India touch 3-3.1 crore units annually growing at 8 per cent CAGR, according to Ather Energy Ltd. The growth is expected to be driven by increased EV launches, strong government support, rapid infrastructure development, reduced battery prices, and a faster consumer shift, the company said in its annual report for 2024-25. In its management discussion and analysis, Ather Energy said the rapidly expanding EV market, propelled by legacy players increasing their EV portfolios and new entrants expanding capacity, is accelerating growth. The entry of established brands into the EV market is expected to provide significant momentum. The expansion of distribution in the E2W (electric two-wheeler) market is also expected to fuel the sector's growth, it said. "Overall, two-wheeler sales are projected to grow at 7 per cent CAGR, reaching 29-30 million
Electric two-wheeler maker Ather Energy on Saturday unveiled a new two-wheeler platform for a new generation of electric scooters across multiple segments. The company also announced a series of other significant product and technology developments, including showcasing a concept moto-scooter Redux, and AtherStack 7.0, which would alert riders to share live location, report on potholes and crashes, update them on tyre pressure, among others. Built for versatility, scalability, and cost optimisation, the new e-scooter platform is the first vehicle architecture since the launch of Ather 450, the company announced at an event here. "With the EL platform, we are laying the foundation for Ather's next phase of growth. Just as the 450 defined our first chapter, EL will define the next, enabling us to develop multiple types of scooters at scale far more efficiently," said Tarun Mehta, Co-founder & CEO, Ather Energy, at the event. This platform-first approach enables faster innovation and