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India's top three food delivery players -- Swiggy, magicpin and Zomato -- regained growth momentum in the October-December period after a period of slower expansion, on strong order volumes led by festive demand, affordability-focused offerings and expanding user bases. With continued investments in marketing, product innovation, and value-led propositions, industry executives said the sector expects the momentum in order growth to sustain in the coming quarters. "It has been a phenomenal October-November-December quarter for us, marked by strong growth and sharper execution across markets. Our unit economics at an order level have improved by over 60 per cent, reflecting greater efficiency and improved monetisation," magicpin Founder and CEO Anshoo Sharma told PTI. While mature markets such as Delhi-NCR remained steady, the company reported more than 40 per cent growth in gross order value in cities, including Bengaluru, Hyderabad, and Mumbai. The magicpin CEO said affordability-l
Food delivery and quick commerce firm Swiggy on Thursday said it has expanded its 'Food on Train' service, in collaboration with IRCTC, to 152 stations across India in 12-month period, up from 70 stations a year-ago, driven by a rising nation-wide demand for diverse culinary options. The company also said it plans to focus on diversity by doubling down on transit hubs across India, from major junctions to regional stops like Itarsi (Madhya Pradesh), Tirunelveli (Tamil Nadu) and Kharagpur (West Bengal). Swiggy has doubled down on its 'Food on Train' service, marking a 117 per cent growth in network expansion-- from 70 stations in February 2025 to 152 stations as of February 2026, it said. Swiggy also announced the launch of Holi special food menu for travellers from February 28 to March 8 and said that it also has expanded its 'Train Friendly Dishes' menu, a segment engineered for high-speed convenience. "This nationwide expansion is perfectly timed for the Holi travel rush. We will