Consumption slowdown, coupled with contraction in some of the non-strategic brands, has led to Arvind Fashions Limited (AFL) posting a net loss of Rs 95.36 crore for the quarter ended June 30, 2019 (Q1FY20). AFL, which demerged last year from the flagship company Arvind Ltd, is the group's branded apparel and retail arm.
Strategic measures taken by the company, along with a consumption slowdown, meant that AFL registered a total revenue of Rs 901.82 crore in Q1FY20, while the same stood at Rs 1,007.97 crore in Q1FY19.
"We have taken few strategic decisions during the quarter that had a negative impact on

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