Business Standard

Does Koo have it to emerge as an alternative to Elon Musk's Twitter?

The Brazil launch has shown the multilingual platform has potential


Koo hit 50 million downloads recently.

Shivani Shinde Mumbai
On Monday, November 21, Koo announced its launch in Brazil, and within 48 hours, the multilingual microblogging platform recorded over 1 million app downloads. Koo has occupied the #1 spot on both the Android Play Store and Apple App Store for the last few days.

The company, in a statement, said that Koo looks to further cement its position globally by making the app available to more countries and launching in multiple global languages. 

The question, however, is: Can Koo emerge as an alternative to Twitter, which remains one of the most used and popular microblogging platforms? More so now,

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First Published: Nov 24 2022 | 1:33 PM IST

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