Google begins rolling out 'Neighbourly' Q&A app across Indian cities

Part of the company's Next Billion Users (NBU) initiative, Neighbourly will be launched across India an a phased manner over the next two weeks

“Where can I get my jeans altered quickly?” asks Minelli, a resident of Andheri West in Mumbai. Her messages sent to a few friends on WhatsApp had yielded no results. So she turned to Google’s new Neighbourly app. Within an hour, she had at least six leads on where she could get the job done, the closest being just a three-minute walk away.

Neighbourly, which is the latest product from Google’s Next Billion Users (NBU) team, is looking to unlock the combined knowledge of locals in an area to help people. The app, which has been in testing for