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Ola drives into in 3 more UK cities; Birmingham, Reading and Liverpool

In the UK, Ola is the only app that offers black cabs and private hire vehicles, giving both driver-partners as well as users, more choice

Overseas gambit: Ola has to identify a need gap to attract drivers, clients

Peerzada Abrar Bengaluru
Ola may be facing hurdles in Karnataka, the state where it was born, but the home-grown ride-hailing major is expanding fast in the UK where it had entered seven months ago.
The SoftBank-backed company has unveiled its services in three cities in the UK — Liverpool, Birmin­gham, and Reading — after obtaining the ‘taxi and private hire’ licences from the local councils. Ola is now present in seven cities in the UK. The Bengaluru-headquartered company is planning to launch in more cities across North England and the Midlands in the coming months, it said in a statement.

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First Published: Mar 30 2019 | 12:26 AM IST

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