Online ad firm Jivox secures Rs 40 cr in funding

Jivox, an online video advertising company, has announced that it has secured $8.2 million (approximately Rs 40 crore )in financing to support rapid adoption of its interactive video advertising technology. Fortisure Ventures led the round and existing investors Opus Capital, Helion Advisors and Diaz Nesamoney reaffirmed their commitment to Jivox through their participation.

In addition to the new financing, Mani Subramanian, CEO of Fortisure Ventures and John Squires, CEO of Akademos. will join Jivox’s Board of Directors.

Diaz Nesamoney, CEO and founder of Jivox, said: "This strategic investment will allow us to accelerate the rapid adoption of our interactive video advertising platform, which we designed to solve technology complexities of delivering creative and innovative online video ads at scale and on any screen. Additionally, we plan to use this investment to build out our technology platform and realize our vision of bringing interactive ad technologies to all screens."