Reliance group launches its indigenous FMCG brand 'Independence' in Gujarat

Reliance Group is planning to extend the Independence brand and include retailers from outside Gujarat in the coming months

Reliance Group on Thursday launched its fast-moving consumer goods (FMCG) brand "Independence" in Gujarat. The company will offer several indigenous products including processed foods, staples and daily essentials. It is launched by Reliance Consumer Products, a subsidiary of Reliance Retail Ventures Ltd.  

"I am happy to announce the launch of our own FMCG brand Independence which brings a wide choice of high quality and affordable products including edible oils, pulses, grains, packaged foods and other daily need products," said Isha Ambani, director, Reliance Retail Ventures Ltd launching the brand at an event in Ahmedabad.

"The company plans to develop Gujarat