However, Jio is still behind Bharti Airtel which is 21 in the list
Reliance Jio has climbed up to number two rank — up from fifth place last year — in a list of the top 10 strongest telecom brands in the world.
The list is by UK-based Brand Finance, a leading brand valuation company, and part of its latest global report on the world’s 150 most valuable telecom brands for 2023.
The rankings are based on a Brand Strength Index score which looks at various metrics that include evaluating marketing investment, stakeholder equity, and business performance. Brand Finance’s assessment of stakeholder equity incorporates original market research data from over 150,000 respondents in
First Published: Feb 28 2023 | 11:11 PM IST