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Nazara arm Sportskeeda pays $1.8 mn for 73.27% stake in NFL-focused US firm

It's an all-cash deal; company is eyeing multiple acquisitions in the near future to further boost its position in the sports media landscape

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Illustration: Ajay Mohanty

Aryaman Gupta New Delhi
Absolute Sports, the parent company of Sportskeeda, on Wednesday said it has acquired a 73.27 per cent stake in Pro Football Network LLC (PFN) worth $1.82 million (about Rs 16 crore) through primary infusion of capital and secondary stock purchases. Sportskeeda is a subsidiary of Indian gaming firm Nazara Technologies.

PFN is a US-based sports media company that focuses on publishing content around the National Football League (NFL).

The all-cash deal will take place using Absolute Sports’ cash reserves.

"We are delighted to welcome Pro Football Network as the newest member of the Absolute Sports family. This marks the beginning

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First Published: Mar 22 2023 | 8:20 PM IST

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