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Tamil Nadu trader bodies again plan to boycott Pepsi and Coca-Cola

The soft drink market in Tamil Nadu is around 500,000 crates per day, with each crate having 24 bottles, and almost 80 per cent of it is by PepsiCo and Coca-Cola

Gireesh Babu 

Aerated beverages

The trader’ bodies in are again planning to boycott and Coca-Cola, asking its members to replace them with local drinks and packaged products. They had earlier announced a boycott against these (MNCs) in 2017. But the MNCs overcame that and continued to sell their products throughout the state.

Leaders of the Vanigar Sangankalin Peramaippu and the Federation of Traders' Association say the products from the MNCs are becoming a threat to the Indian traders. PepsiCo and refused to comment on the move.

The soft drink market in Tamil Nadu is around 500,000 crates per day, with each crate having 24 bottles, and almost 80 per cent of it is by PepsiCo and Coca-Cola, say sources.

First Published: Fri, May 17 2019. 03:28 IST
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