This SaaS start-up is helping brands connect directly with retailers

SaaS start-up O4S aims to track over 5 billion products next year

“Supplytics has helped us bring micro-level visibility, right from our production to warehouses and even retail stores,” says Nikhil Agarwal, managing director, Campus Activewear. Supplytics is one of the core offerings of O4S, a SaaS start-up that helps brands connect directly with retailers and distributors by tracking products throughout the supply chain. 

Co-founded by Divay Kumar and Shreyans Sipani, the Gurugram-based startup has recently raised $2.1 million in Pre-Series A round led by Venture Highway.

“With businesses focusing on deeper engagement with retailers and end-users, obtaining visibility along the supply chain has become more important than ever before. It (O4S)