YouTube said that its short-form video sharing platform YouTube Shorts, which was launching in India two years ago is furthering its mission to give everyone a voice and help creators grow their audiences and be inspired by new video formats.
“Two years ago, we introduced YouTube Shorts, first in India, to make it easier to watch and create short-form content on YouTube,” said Ajay Vidyasagar, Regional Director, APAC, YouTube Partnerships. “We are proud of how quickly YouTube Shorts have become popular in India. It was where our journey began, and it’s encouraging to see the adoption and excitement the product