In order to overcome the Covid-19 headwinds faced by exporters in reaching out to offshore markets, the Uttar Pradesh government has decided to promote virtual exhibitions (e-exhibitions) during the current fiscal year 2020-21.
Since transnational Covid-19 safety and health protocols are likely to result in the deferment and postponement of international trade fairs and exhibitions, the Adityanath government will provide financial aid to exporters participating in such virtual exhibitions under the flagship Market Development Assistance (MDA) Scheme.
Besides, the UP Export Promotion Council will also draft a blueprint to organise similar virtual exhibitions for the benefit of the state’s exporting firms. UP

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