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Retail, recreation visits show spike in key states during Diwali week

Key states including Uttar Pradesh, West Bengal, Maharashtra, Gujarat and Bihar saw between a 4-8 percentage point return to normalcy amid the festival season

Sarojini Nagar market, people, consumer, covid, spending, shopping, consumers, festive season, diwali sales
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Throwing caution to the wind, shoppers throng the Sarojini Nagar market

Sachin P Mampatta Mumbai
People stepped out more during the Diwali week, with retail and recreation visits showing a spike in key states, shows a Business Standard analysis of search engine Google’s periodic mobility reports.
 
Key states including Uttar Pradesh, West Bengal, Maharashtra, Gujarat and Bihar saw between a 4-8 percentage point return to normalcy amid the festival season. The nationwide number was 2.9 per cent.
 
Google’s mobility reports calculate the drop in visits to various categories of places compared to a period of normalcy before Covid-19 restricted movement.  The analysis looked at the seven-day moving average figure for retail and recreation visits as

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