User growth at 'all-time highs' under Elon Musk, Twitter tells ad firms

Twitter’s daily user growth reached “all-time highs” during new owner Elon Musk’s first week of owning the company, The Verge reported citing a company document. 

Since the take-private deal closed, Twitter’s so-called monetisable daily user (mDAU) growth accelerated to more than 20 per cent, according to an internal document that was shared with Twitter’s sales team to use in conversations with advertisers, The Verge reported.  

Musk said that usage on the social media platform is “at an all-time high,” without providing evidence or explaining how he defines usage. He added “lol” at the end of the tweet, using the initialism for “laughing