You are here: Home » Opinion » Chinese
Business Standard

Modi smartphone?

Business Standard  |  New Delhi 

Brand creation is one thing. Commodification is another. The digital media is full of stories about a new smartphone that is going to be launched, named after Narendra Modi. The website, says a mobile phone will be launched in India ranging between Rs 1,000 and Rs 16,000. It will come in a variety of 1GB to 2GB memory coupled with 16-64 GB storage capacities. Each of these models will be powered by a 1.5 GHz MT6589 Turbo Chipset. The phone will have a rear 13MP camera. A picture is available for those who want to see it. The phone is dedicated to Narendra Modi and Next Generation Android Mobile Odyssey. It has been launched by people who say: "We are from land of Gujarat & in electronic smartphone business in China". The phone will obviously be made from components. The product is Modi fans' testament to their "dedication and respect for Mr Modi". The website also claims that they aren't "linked to Mr Modi in any other way". The spokesman of the company says they got the idea from China, where phones are dedicated to prominent personalities.

Dear Reader,

Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Sat, July 27 2013. 22:30 IST