I was meeting with the CEO of a large consumer company who was telling me what he didn’t want in his next head of marketing. Companies have been hard-pressed to deliver results in the past couple of years and that’s affected their people policies more than any legislation could have. More on that later. Let’s have a look at some of the trends that have been developing over the past few years and some of them seem to have now become full-blown, besides their impact on people policies of companies in India Inc.
Digitalisation
Frankly, this has been one major disruption in

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