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Apple sees its mobile devices as platform for artificial intelligence

Apple is set to begin taking pre-orders for its new smartphone, the iPhone X - which starts at $999 and uses AI features embedded in the company's latest A11 chips

COO Jeff Williams said Apple’s integration of artificial intelligence wouldn’t be just limited to mobile phones.	Photo: Reuters
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COO Jeff Williams said Apple’s integration of artificial intelligence wouldn’t be just limited to mobile phones. Photo: Reuters

Jess Macy Yu | Reuters Taipei
Apple sees its mobile devices as a major platform for artificial intelligence (AI) in the future, Chief Operating Officer Jeff Williams said on Monday.

Later this week, Apple is set to begin taking pre-orders for its new smartphone, the iPhone X — which starts at $999 and uses AI features embedded in the company’s latest A11 chips.

The phone promises new facial recognition features such as Face ID that uses a mathematical model of a person’s face to allow the user to sign on to their phones or pay for goods with a steady glance at their phones.

“We think that the frameworks