Samsung Electronics Co. unveiled a new range of inexpensive smartphones for India, seeking to win back customers in the world’s fastest-growing smartphone market and regain ground lost to Xiaomi Corp. and other Chinese rivals.
The three M series devices, all priced below 20,000 rupees ($283) apiece, will launch on February 5 on the Samsung India online store as well as Amazon India, the South Korean manufacturer said. The cheapest of the range will sell for less than 10,000 rupees. The company will later take the devices to other markets.
“It’s aimed squarely and entirely at millennials who form a third

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