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When old is new: Refurbished premium phones a favourite this festive season

iPhones, Samsung drive demand in recommerce space

refurbished
premium

Aryaman Gupta New Delhi

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It is not just new smartphone launches that will highlight festival-season sales this year; refurbished mobile phones are also seeing a demand surge. Platforms that sell refurbished smartphones, such as Flipkart, Cashify and Grest, are reporting strong demand, particularly for high-end devices like iPhones.

This growth in the refurbished market — also called recommerce market — is driven by a rise in demand for premium smartphones, mainly the Apple iPhone series and Samsung Galaxy S series, as they become more accessible to consumers at significantly lower prices.

Affordability, various financial options, and improved after-sales services from sellers are some of