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Before signing up for a BNPL plan, read the fine print carefully and watch for red flags like unclear repayment terms, hidden fees, or marketing that downplays default costs. (Photo/Pexels)
6 min read Last Updated : Oct 26 2025 | 9:16 PM IST
This festive season, India witnessed a sharp uptick in demand for quick credit, with digital lenders reporting up to a 50 per cent rise in festive loan applications. Interestingly, even higher-quality borrowers are tapping into short-term credit options for convenience and flexibility. Even as demand gathers pace, borrowers need to ask if Buy Now Pay Later (BNPL) is right for them.
How BNPL works
BNPL is gaining popularity for purchases like mobiles, gadgets, and household items. It lets consumers buy instantly and pay in instalments over a few weeks or months.
“At checkout — online or offline — the customer